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Each Monday, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, business, digital communications and marketing in order to keep leaders up to date on changes, newsworthy items and content that might be useful in your job.
To make it easier for you to find what matters most, we've divided the newsletter into eight sections:
- Industry - studies, statistics, developments and trends related to the digital industry. This may include marketing, communications, television, media, publishing or anything related to digital.
- Platforms - significant changes or developments with the major digital platforms such as Google, Facebook, Twitter, Yahoo, etc.
- Collaborative / Autnomous Economy / AI - tracking the disruptions and changes in business models and governments brought about by companies like Airbnb, Uber, etc., and autnomous vehicles and artificial intelligence.
- Virtual Reality / Audio - the ever-developing world of virtual and augmented reality, and significant milestones and opportunities in podcasting, streaming audio, etc.
- Content / Customer Experience / Influencer Marketing - native advertising, content marketing, storytelling and other trends related to how brands communicate with customers.
- Metrics / Measurement / Data - given the trackability of everything digital, analytics is a growing focus, with data-driven PR, big data and ROI being of concern to marketers everywhere.
- Privacy / Security / Legal - breaches, hacks, and ethical, legal and regulatory issues related to consumer privacy and enterprise security.
- Essential Watching / Listening / Reading - long reads, reports and issues that deserve deeper consideration and that will make you think.
A new issue will be delivered to your inbox every Monday morning. If these sound like areas of interest to you and your business, please subscribe now.