Scott Monty is a corporate executive steeped in digital. Scott was ranked by The Economist as number one atop the list 25 Social Business Leaders and by Forbes as one of the top 10 influencers in social media, Alan Mulally, the CEO of Ford Motor Company, called him "a visionary."
Scott has been there, done that. He was the first global head of social media and digital communications at Ford, brought in to establish the company's strategy and set the course for how Ford would interact with consumers online. And he can help your company think about what it needs to do to better resonate with consumers today.
"If you wish to persuade me, you must think my thoughts, feel my feelings and speak my words."
Those words above, first spoken by the Roman statesman Cicero some 2,000 years ago, represent what Scott Monty Strategies stands for: the ability to know and understand the audience you're trying to reach, and that although the technology and platforms change, human nature remains constant.
While junior staff yearn for ways to become "more strategic," it's not a matter of taking a course or learning a formula. The art of strategy comes from many years of experience in business with a keen understanding of forever-changing external forces, the competition, and how a decision in one area of the business might affect another.
From 2008-2014, Scott was the first global chief of social media and digital communications at Ford Motor Company. He advised on social media activities across the company, from influencer relations to marketing support, customer service to internal communications and more. Prior to joining Ford, Scott was part of a strategic consultancy specializing in digital and social media and an advertising and marketing firm focused on technology and health sciences.
Scott has been featured in hundreds of news and business publications in print and on the web, in dozens of books, and on a variety of mainstream media, including Bloomberg, NBC, NPR, CNN, Fox Business, The Wall Street Journal, Harvard Business Review, and more. Scott is a recognized thought leader in the communications and marketing industry and frequently speaks at events around the world.
Whether you'd like to retain Scott as a senior advisor, arrange a consulting project together or invite him to speak at your industry or corporate event, we'd be delighted to hear from you. Please see the Contact page to get in touch.