Scott Monty - Strategic Communications & Leadership Advisor

Scott Monty - Strategic Communications & Leadership Advisor

The Full Monty is the publication that exposes you to the business intelligence that matters at the top of every week. Please sign up for our email updates to make sure you don't miss a thing. And please share this with your colleagues if you find it valuable.

This week: upheavals and salves in the media industry; cord cutters' complaints; tech earnings surprises; mobile revenue drives Facebook; video revenue is more lucrative for publishers on Twitter; boosting video engagement with poll cards; why you don't get Snapchat; Uber's unlikely domination in London; watch the driverless trucks; the reinvention of Pandora; why marketers can't grasp storytelling; how Edward Snowden aided terrorists; new marketing analytics tools for 2016; how to tell a CEO apart from a toddler; a couple of PSAs; our weekly trivia challenge, podcast pick and more.

Virtually everything you need in business intelligence. If you’re on Flipboard, you can get these links — and additional ones — by subscribing to The Full Monty Magazine at smonty.co/fullmontymag.

If you're around at 9:30 pm ET on Sunday evenings, you can get a preview of a couple of topics from the week's via the live video on Facebook. If not, you can always catch the replay here:

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        Trivia question: Sir Ian McKellen released an app last week. What does it do? *

        Collaborative / Autonomous Economy 

        • Transportation
          • London was the 11th city that Uber went into, but it was like no other taxi market that the company had attempted to disrupt. Any city with taxi drivers who need something called 'the Knowledge' to drive is going to be different. To understand how the $60B company is taking over the world, you need to stop thinking about cars. This is a fascinating story of Uber's take-no-prisoners approach in the market in which it was least likely to succeed.
          • Time is money. And Uber would like to start charging riders who are more than two minutes late. However, no word on whether they'll let riders collect a discount for drivers who take longer than the app indicates.
          • Somtimes, working at a pre-IPO company leaves employees with drastic options. To wit: Handcuffed to Uber.


        Content / Customer Experience

        Privacy / Security / Legal

        Measurement / Metrics / Data 

        * Answer to the trivia question above: 

        When You Have the Time: Essential Watching / Listening / Reading 

        "Curiosity is the cure for boredom. There is no cure for curiosity." [CLICK TO TWEET]

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        I speak to groups and advise brands and agencies to help them embrace the fundamentals of human communication in the digital age. Please get in touch if you'd like to put my experience and digital smarts to work on a project, to consult with your group, or to address an audience at your next corporate or industry event.