Scott Monty - Strategic Communications & Leadership Advisor

Scott Monty - Strategic Communications & Leadership Advisor

The Full Monty is the publication that exposes you to the business intelligence that matters at the top of every week. Please sign up for our email updates to make sure you don't miss a thing. And please share this with your colleagues if you find it valuable.

This week: Facebook goes for a land grab; why the future of the news belongs to social; texting during movies; Tinder for journalists; Twitter is more influential than traffic indicates; the continued importance of email and newsletters; Snapchat may not be for you; Lyft ups its game; a diagnosis for what ails the radio industry (if they'll take their medicine); why customer service mostly sucks; tech doesn't get marketing; even real-time data is too slow; the need for the return of the Perfect Squelch; grammarians are misunderstood; the Zignal Labs chart of the week, our weekly trivia challenge, podcast pick and more.

Virtually everything you need in business intelligence. If you’re on Flipboard, you can get these links — and additional ones — by subscribing to The Full Monty Magazine at smonty.co/fullmontymag.

If you're around at 9:30 pm ET on Sunday evenings, you can get a preview of a couple of topics from the week's via the live video on Facebook. If not, you can always catch the replay here:

Join me

  • Big announcement coming tomorrow about Scott Monty Strategies that you may want to stay tuned for. 
  • I'll be giving a keynote address at CeBIT Australia in Sydney on May 3, 2016. If you're Down Under on the days around this time, let me know — maybe we can meet up.


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    • Facebook — this is the second in as many weeks in which we've had a flurry of announcements from Facebook. Stay with us.

        • Yahoo

          Trivia question: New legislation in New York will subject drivers to a test for what? *

          Collaborative / Autonomous Economy 

          • The collaborative economy is growing, and not just for the young and the wealthy. The largest category of on-demand spending is online marketplaces, with spending now at $36 billion annually.
          • Transportation
            • US-ride-hailing service Lyft is gaining on Uber, its biggest rival. How are they doing it? By spending uber amounts of money.
            • Lyft and Chinese service Didi Kuaidi launched the beta of its cross-border partnership in what will soon be a network of connected country-by-country services. The partnership allows Chinese customers of Did Kuaidi to use Lyft when they're in the US.
            • San Francisco will require Lyft and Uber drivers to get a $91 business license if they spend more than seven days driving in the city.


          Content / Customer Experience

          Privacy / Security / Legal

          Measurement / Metrics / Data 

          Chart of the Week

          Brought to you by Zignal Labs, a realtime, cross media analytics platform (also a client of Scott Monty Strategies).

          You might follow professional sports. If so, you may have heard something of the Golden State Warriors, as they closed the regular NBA season with a record number of wins. Part of their success can be tied to point guard Steph Curry, who leads the NBA in 3-point shooting seasons. And naturally, when he gets interviewed after the final game and his wife manages to get into the shot, the online conversation reflects it. Here's a word cloud for the Warriors over the last three days:

          * Answer to the trivia question above: 

          When You Have the Time: Essential Watching / Listening / Reading 

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          I speak to groups and advise brands and agencies to help them embrace the fundamentals of human communication in the digital age. Please get in touch if you'd like to put my experience and digital smarts to work on a project, to consult with your group, or to address an audience at your next corporate or industry event.

          Image source: Facebook


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