Scott Monty - Strategic Communications & Leadership Advisor

Scott Monty - Strategic Communications & Leadership Advisor

For Whom the Bell Tolls - destroyed bridge

The triumph of a whistleblower, getting dangerously close to Orwell's vision, Playboy strips out the photos, open unhappiness at PepsiCo, Twitter's new executive chairman lacks tweets, Buy directly from Facebook, YouTube's subscriptions are coming, Uber strike, local delivery via Amazon, WNYC's podcating venture, diversification matters for movie studios, detecting sarcasm with machines, the password may be getting replaced, the effect of maximum phone, our weekly trivia challenge, the podcast of the week an opportunity from our sponsor and more, it's The Week in Digital.

A roundup of relevant links affecting our industry.

Each Monday we publish a newsletter that includes a series of links about current events and trends in the worlds of technology, business, digital communications and marketing in order to keep leaders up to date on changes, newsworthy items and content that might be useful in your job. A new issue is available every Monday morning. Please subscribe to keep up to date on developments.

News items are in regular text; additional commentary has been added in italics.

If you’re on Flipboard, you can get these links — and additional ones — by subscribing to the The Week in Digital Magazine at smonty.co/flipdigital.

If you like what you see here, you can become a patron and pledge as little as $1 a month to help support the discovery, curation, editing and writing that goes into creating this newsletter by going to our Patreon page.

Check out our Recommended section for tools to help you become a more effective marketer and communicator.

We're using Facebook Mentions each Sunday evening to bring you 10-15 minutes of commentary and previews of what to expect from today's newsletter. If you follow on Facebook and tune in every Sunday night, you can get a preview as well.

Live video preview of The Week in Digital newsletter – October 18, 2015
Posted by Scott Monty on Sunday, October 18, 2015


Trivia question: Pakistani entrepreneurs launched Uber for ________ last week. Fill in the blank.*


Collaborative Economy 


Must-attend workshop — Money Matters for Agency Owners

December 8 - 9 in Orlando. Explore best practices of how agencies are making and keeping more money from an industry expert who works with 250+ privately owned small to mid-sized agencies every year. Learn how to tell at a glance if you’re making money, if you’re staffed properly and how to keep more of what you earn.
"The conversation about taxes alone was worth the workshop fee. I went home and ran our numbers through your financial dashboard and couldn’t believe my eyes. Thank you!"

Register today for your chance to fine-tune your business.


  • WNYC is opening its own podcast division. The NPR powerhouse will now no longer rely solely on NPR for distribution, but will have a solid set of its own shows going out via the web. They'll be able to retain talent and attract a loyal core group of listeners as well
  • Spotify rival Deezer is raising $343 million as it plans its IPO in France. Audio — particularly streaming audio — is big business.
  • New feature: our Podcast Recommendation of the Week. This week, check out WNYC's own Radiolab, a podcast weaving stories and science into sound and music-rich documentaries. Do you have a podcast recommendation for us? Add yours to our Google Sheet:  smonty.co/yourpodcasts


What if you could put together a plan, a strategy, and a budget rooted in reality that gave you the resources you need to succeed? In less than one hour, you can build a data-driven customer journey and emerge with an actionable plan to prepare you for 2016.

data-driven customer journey and marketing planning framework

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Metrics / Measurement / Data

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* Answer to the trivia question above: 

When You Have the Time: Essential Watching / Listening / Reading 

Did you enjoy what you read this week? If so, please consider becoming a patron, which means you can pledge as little as $1 a month — or any amount you wish — to help support this newsletter by going to Patreon. A dollar a month? That's 25¢ for everything you've read above.

I advise agencies and brands to help them improve their corporate and digital acumen. Please get in touch if you'd like to put my experience and digital smarts to work on a project, to consult with your group, or to address an audience at your next corporate or industry event.

Image credit: Wolf Gang (Flickr)