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Scott Monty - Strategic Communications & Leadership Advisor

Scott Monty - Strategic Communications & Leadership Advisor
 

On Perception and Value On Perception and Value

"Perception is reality." How often have you heard that phrase? It might seem like a cliche, but even with the most annoying cli...

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The Week in Digital - September 28, 2015 The Week in Digital - September 28, 2015

While ad blocking continues, trust blocking seems to be of greater concern, the Internet idiot of the week, the future of TV is the web...

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Don't Forget the Most Important Part of SWOT Analysis in Your Marketing Planning Don't Forget the Most Important Part of SWOT Analysis in Your Marketing Planning

When you're developing a strategy - whether it's a business strategy, marketing strategy, or communications strategy - the tried...

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The Week in Digital - September 21, 2015 The Week in Digital - September 21, 2015

To block or not to block, to Like or Dislike, the most effective digital channels, cord cutting is becoming more prevalent, Google Car ...

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Technology Is Great — But Don't Forget This Important Detail Technology Is Great — But Don't Forget This Important Detail

Like you, I followed the news of Apple's latest product announcement with some interest. Whether they're revealing a brand new p...

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The Week in Digital - September 14, 2015 The Week in Digital - September 14, 2015

Apple had this little event, television is still on top, Twitter and Google join forces, Facebook gave journalists the power of celebri...

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