PR Advice From A Former VentureBeat Writer

<div class="separator" style="clear: both; text-align: center;"> <a href="http://3.bp.blogspot.com/-4uQqk-DDe5E/Um7PZpYr7tI/AAAAAAAAJ7M/QCCJVFjL1F8/s1600/Gazeta_Lubuska_newsroom.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="265" src="http://3.bp.blogspot.com/-4uQqk-DDe5E/Um7PZpYr7tI/AAAAAAAAJ7M/QCCJVFjL1F8/s400/Gazeta_Lubuska_newsroom.jpg" width="400"></a></div> <div> <br></div> <div> [<i>Guest post from Conrad Egusa - Ed.</i>]</div> <div> <br></div> To begin, many thanks to Scott for the opportunity to guest write this article.<br> <br> Today, PR for companies large and small is arguably more important than it has ever been before. In this article, my aim is to deconstruct the PR process, with the hopes that you can better optimize your company’s opportunities for PR going forward.<br> <br> This article comes from experience as a writer for <a href="http://www.venturebeat.com/"><b>VentureBeat</b></a>, as the Co-Owner of the largest English news publication in South America, <a href="http://colombiareports.co/"><b>Colombia Reports</b></a>, and as the founder of the marketing firm <a href="http://brownsteinegusa.com/"><b>Brownstein & Egusa</b></a>. If you have any questions, I am happy to answer them in the comment section. <br> <br>

PR Advice From A Former VentureBeat Writer

[ Guest post from Conrad Egusa - Ed. ] To begin, many thanks to Scott for the opportunity to guest write this article. Today, PR f...

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This Week in Digital – 10/23/2013

<div class="separator" style="clear: both; text-align: center;"><a href="http://4.bp.blogspot.com/-6SIr5_ZxNaY/UmmaqjSC53I/AAAAAAAAJ4Q/_An8Fu2AgFY/s1600/The+ideal+teen+social+network.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="266" src="http://4.bp.blogspot.com/-6SIr5_ZxNaY/UmmaqjSC53I/AAAAAAAAJ4Q/_An8Fu2AgFY/s400/The+ideal+teen+social+network.jpg" width="400"></a></div><br> Budgets shift to video, the top 10 apps worldwide, the common thread between US and Chinese consumers, Brazilian mobile habits, Facebook video ads are coming, Yahoo! finds its content mojo, teens disclose their most important social network (it may surprise you), content marketing needs help, the future of the business model and more, it's This Week in Digital & Social.<br> <br> A roundup of relevant links affecting our industry.<br> <br> Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, digital communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.<br> <br> If you have additional links, sources or ideas that might be helpful, I'd encourage you to add some via a comment below. And if you’re on Flipboard, you can get these links by subscribing to the <b><a href="http://flip.it/IfN4O">This Week in Digital & Social Magazine</a>.</b><br> <br> <br>

This Week in Digital – 10/23/2013

Budgets shift to video, the top 10 apps worldwide, the common thread between US and Chinese consumers, Brazilian mobile habits, Facebook vi...

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This Week in Digital – 10/16/2013

<div class="separator" style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-nZFrIKZLHaY/UmS2Z9RJbYI/AAAAAAAAJyo/jNSwElQUEPI/s1600/Private.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="http://1.bp.blogspot.com/-nZFrIKZLHaY/UmS2Z9RJbYI/AAAAAAAAJyo/jNSwElQUEPI/s400/Private.jpg" width="400"></a></div><br> An 800% increase in social media use, the mystery of high cable bills is solved, Twitter goes heavy into television, privacy changes for Facebook and Google - and a surprising partnership between the two behemoths - social media ROI is dead, the demographics behind the major social networks, key skills for anyone looking to succeed in marketing, a lawyer gets the last laugh and more, it's This Week in Digital & Social.<br> <br> A roundup of relevant links affecting our industry.<br> <br> Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, digital communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.<br> <br> If you have additional links, sources or ideas that might be helpful, I'd encourage you to add some via a comment below. And if you’re on Flipboard, you can get these links by subscribing to the <a href="http://flip.it/IfN4O"><strong>This Week in Digital & Social Magazine</strong></a>.<br> <h2></h2>

This Week in Digital – 10/16/2013

An 800% increase in social media use, the mystery of high cable bills is solved, Twitter goes heavy into television, privacy changes for Fa...

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This Week in Digital – 10/2/2013

<div class="separator" style="clear: both; text-align: center;"><a href="http://1.bp.blogspot.com/-my3AbUNVQ9c/Uk7XHnokqCI/AAAAAAAAJk0/v6LvEgVDGbE/s1600/Twitter+S-1+SEC+filing.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="http://1.bp.blogspot.com/-my3AbUNVQ9c/Uk7XHnokqCI/AAAAAAAAJk0/v6LvEgVDGbE/s640/Twitter+S-1+SEC+filing.jpg" width="489"></a></div><br> Facts about Twitter emerge from its S-1 filing, AdTrap may change the face of the Internet, Facebook and Cisco collaborate on free wifi with check-ins, Instagram announces the debut of advertising, Bing will serve images from Pinterest boards, UM's Wave 7 study indicates increased global engagement, real-time media maps from bit.ly and more, it's This Week in Digital & Social.<br> <br> A roundup of relevant links affecting our industry.<br> <br> Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, digital communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.<br> <br> If you have additional links, sources or ideas that might be helpful, I'd encourage you to add some via a comment below. And if you’re on Flipboard, you can get these links by subscribing to the <a href="http://flip.it/IfN4O"><strong>This Week in Digital & Social Magazine</strong></a>.<br> <br>

This Week in Digital – 10/2/2013

Facts about Twitter emerge from its S-1 filing, AdTrap may change the face of the Internet, Facebook and Cisco collaborate on free wifi wit...

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