
One of the principles that Web 2.0 affords us all is that, thanks to the ease of self-publishing, we can create content in pretty much any f...
One of the principles that Web 2.0 affords us all is that, thanks to the ease of self-publishing, we can create content in pretty much any f...
A couple of weeks ago on the heels of Ford's appearance before some Congressional committees, I had to deal with a major firestorm onlin...
If there's one thing I'm not a fan of in the social web, it's the peer pressure surrounding memes. On the one hand, it's a f...
I was at a preview event that Ford was holding for media prior to the North American International Auto Show (NAIAS), when in strolled our...
I was honored to receive an email from Peter Kim couple of weeks ago, asking for my predictions for social media in 2009. Peter is a forme...
UPDATE : Since I wrote this post, we've created a site that has much of this comprehensive information on it. You can find it at The For...
Hey, here's a shocker: "Social network ads can seem intrusive." It shouldn't be news to you if you're a student of soc...
If you've spent any time reading marketing & social media blogs, you may have noticed a common trait that each of the authors share:...
Well, if you're a male between the ages of 18 and 34, it should be obvious: nothing . But the Internet sure comes close. In a recent stu...
Are you begging for a social media budget? Do you show up to the powers-that-be, hat in hand, and present a humbled version of yourself or y...
Part of my responsibility at Ford is to set strategy for the company globally on social media activities. So when DM News called to ask for ...
I take my personal appearance seriously. It's part of who I am and how people perceive me. I'm proud that someone like Dmitri Gunn ...
I was at a career fair representing Ford recently, and one thing struck me: there's a lack of truly decent personal presentation skills ...
If you happen to swing by this site, you may have noticed on my sidebar that I've had quite a number of speaking engagements lately. Bel...
Are you ready to open the door? If so, have I got an offer for you. It's been about 9 weeks since I joined the team at Ford Motor Compan...
Pardon the expletive, but it's for a good cause. You see, Bud Light has won its first Emmy Award. I received the following announcement ...
One of the things that's always struck me about social media is the level of sharing that occurs on the many networks, sites, blogs, etc...
As social media has continued its rise in the past few years, there's been an increasing need for education on personal branding - that ...
My good friend Aaron Strout ( @astrout ) at Mzinga asked me to participate in a webinar on moderation and community management. This is an i...
The news is in . And it may upset some of you. Turns out that only slightly more than half of adults know what social networking is. Accordi...
Well, this is splendid. I recently wrote about the Mad Men craze that had taken over Twitter. Characters from the hit television program spr...