Scott Monty - Strategic Communications & Leadership Advisor

Scott Monty - Strategic Communications & Leadership Advisor

I was at a preview event that Ford was holding for media prior to the North American International Auto Show (NAIAS), when in strolled our CEO, Alan Mulally. He was immediately swarmed by journalists, who formed the traditional scrum.

When they dispersed, I got his attention and asked if he wanted to take some questions on Twitter. "What's Twitter?" he asked. Fair question. When I explained it to him briefly (and what I had been doing on Twitter recently), he was all for it.

[I've said before and I'll say it again: Alan Mulally is a down-to-earth, affable and smart guy who's interested in new technology and passionate about Ford. I'm proud to be serving with him.]

Here's a sampling of questions and answers from the exchange. Mind you, I was thumbing away on my Blackberry as Alan spoke.

Not bad for a first-timer. He was pretty succinct, too. What do you think? Is this an interesting way to connect directly to a Fortune 100 CEO?

Photo credit: Ford Motor Company

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