Both Maggie and Geoff have been friends for quite a while - I think Maggie was an early commenter on my blog and a regular correspondent - and Geoff has been on my radar for more than a year, especially with his trip to Boston and the release of his acclaimed book Now Is Gone
.Social Media Group has been instrumental in advancing Ford Motor Company (my employer) into the digital space by providing Digital Snippets - SMG's version of social media news releases (SMNRs) with handy portable information on major Ford initiatives.
The new SMG will continue to work with me at Ford, providing even more robust strategic and tactical advice on our initiatives - because I need as much help as I can get in my busy role (and because Maggie, Geoff and team are much smarter than me). I look forward to working with them.
