
This is certainly a newsworthy item from a business standpoint: a leading company in the communities space, Mzinga has a number of major entities as clients, including AOL, ABC, ESPN and many others that aren't acronyms. Barry Libert, one of Mzinga's founders, co-authored a book that speaks to the wonder of communities - We Are Smarter Than Me: How to Unleash the Power of Crowds in Your Business
As I looked over the announcement, one of the things that struck me about this is how many of the players I know in this exciting development:
- Aaron Strout & Jim Storer are both at Mzinga and are a couple of top-notch social media guys, both of whom I recently saw at Boston's Social Media Breakfast (and Jim was one of my co-presenters)
- Colin Browning of Prospero lives in the next town, and I've been following his Northern & Southern Hemisphere tweets for a while
- PerkettPR is handling Mzinga's public relations - I've gotten to know Jeff Glasson & Christine Perkett through various social media & tech functions in Boston
- Doug Haslam works for Topaz Partners, Prospero's PR firm
- @astrout - Aaron Strout
- @jstorerj - Jim Storer
- @crbrowning - Colin Browning
- @missusp - Christine Perkett
- @jeffglasson - Jeff Glasson
- @DougH - Doug Haslam
- @scottmonty - what the hey, if you're not following me yet, you should be
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