
The holidays are upon us! Where did the year go? As we begin to wrap up the year, I offer the "Goodwill" video from the Apple/PC...
The holidays are upon us! Where did the year go? As we begin to wrap up the year, I offer the "Goodwill" video from the Apple/PC...
This week's video features Sony being called out for having a flog (aka a fake blog) for their PSP. The site, alliwantforxmasisapsp.com...
This week has been exceptionally busy with client travel. One of the benefits was traveling with a colleague who introduced me to another ...
It's been a while since I've gotten around to posting. My apologies. Things have been busy around the agency, which is a good thing....
Following on the tail of my previous entry, Social Media in a Highly Regulated Environment, I'd like to share Peter Delegge's 15 Rul...
One of the sessions at the recent SCNR inaugural Research Symposium concerned corporate blogging - great topic for a B2B blogger, no? Since...
In Part 1 of this series, I wrote about some unique business uses of the iPod. Today, I'd like to share a rather unconventional use of...
Yeah, me too. We recently participated in a pitch in which one of the participants was participating via conference call. The PPT file was a...
This week in Friday Fun Video, before we get to the fun part, I need to share some information about online video advertising with you. Acco...
A couple of months ago, I touted entertainment value as being the key driver behind the success of some of the most popular viral videos. I...
I work at a BtoB agency (or B2B agency, if you prefer). As such, I've tried to take a B2B angle on social media marketing on this blog....
What could be more social than a phone? It's built specifically to empower communication over distances. It's a natural fit then, t...
With all of the recent flaps about flogs ( McDonald's and Wal-Mart to name two), it seems to be the perfect time to take a look at WOM...
According to a post by the Center for Media Research , Omniture has developed a white paper that predicts the near future of BtoB marketing ...
If you had any doubts that the future of advertising lies with more online presence, this should dispel some of those doubts. The Audit Bur...
As promised on Friday, here's the new EepyBird Diet Coke/Mentos experiment (#214, for those of you keeping track). This time, it's ...
Better late than really late. Five months later, Coca-Cola has finally decided to embrace the Diet Coke & Mentos craze. If you recall, ...
The father of social media, Rohit Bhargava at Influential Interactive Marketing has started a Writeboard exercise on blogging etiquette, ca...
Great article in the Personal Journal section of The Wall Street Journal today: The Boss Puts the iPod to Work (free access until 11/2/06)...
As usual, Logic + Emotion has a great perspective on blogging. This time, Dave Armano has taken part in a group post with other high-power ...
I recently blogged about giving Second Life a second chance . It seems that there's more to Second Life than I initially thought. Con...
A lot of people have been asking about the value behind the $1.65 billion that Google paid for YouTube. Why would Google pay that much? Is...
Congratulations to the crew at Jaffe , Holtz , Hobson and Chapman on the new entity they have created to bring new marketing/social media...
This week, most of the world is following the Dove Evolution of Beauty video, in which a seemingly average woman is tranformed into breatht...
The Edelman/Wal-Mart fiasco has been playing itself out in the PR and marketing blogosphere over the last 5 days or so. It finally re...
A couple of weeks ago, pundits and liberals had a field day with the Clinton Gone Wild video. That produced a huge wave of views, but I don...
The San Antonio Express-News Business section has picked up on the wave of Web 2.0 activity . A quote from the article that we already kno...
After only 10 weeks, Wal-Mart is closing their attempt at a social networking site, The Hub. Evidently, they went a little overboard with ...
Nothing realted to marketing to remark upon. This is just a Geico commercial that I like, particularly because I'm an aspiring voice ov...
As usual, David Armano at Logic+Emotion makes a great case by analogy, both in writing and with one of his really cool images. He's a ...
My colleague Douglas Reynolds recently noted that this whole Web 2.0 thing "s ounds like the portal strategy of years ago ," as ...
I first took a look at Second Life about four months ago, when I created an identity and promptly didn't do anything with it. Frankly,...
There really isn't much commentary about this video, so I'll keep it short. Here in Massachusetts, we have Christy Mihos, an Indepd...
David Armano over at Logic+Emotion has posted an uproariously funny graphic, along with a perspective on geekdom. The Geek-types who us...
Great post by BL Ochman on What's Next Blog, called Doing a Viral Campaign Ain't Cheap, or Easy . An important, and sometimes ove...
Chris Heuer at the Social Media Club blog posts an interesting perspective on business and social implications of social media. Here are a...
This is a bit ironic, coming on some RSS feed problems that I've been having. Bizhack notes a foolproof way to build blog traffic . I p...
AOL cancelled the world premiere of the newest 'Weird Al' video , "White & Nerdy," claiming that the video had already...
In the last two weeks, the big discussion regarding online video has been around LonelyGirlGate. It turns out that LonelyGirl15 was not simp...
I work at a full-service agency that still has quite a bit of business in the print space. Which is why I was delighted to read this Techc...
In Viral Ads: It's an Epidemic , CNN Money notes the popularity of using YouTube to distribute a viral message (or in the case of Smirno...
They say imitation is the highest form of flattery. Am I blushing yet? Todd Defren of PR Squared fame picked up on my mention of Trailfi...
Following up on their study on the use of podcasts in the B2B space, KnowledgeStorm and Universal McCann commissioned a joint study on the e...
KnowledgeStorm and Universal McCann have embarked on a series of studies regarding the emerging role of new media on marketing. The first f...
A couple of interesting developments related to YouTube. First, a new site called Viral Video Chart tracks the most talked-about videos on...
Trailfire is a Web app that allows you to create context around your Web experience, and then share it with anyone. Subtitled "Rewir...
Just something for light for a Tuesday morning. This entry from Marketing Nirvana has been in my "drafts" folder for a while: 5 ...
Steve Rubel of Micro Persuasion fame also writes a column for Advertising Age. In his lastest entry, Your Brand on Wikipedia , he notes th...
Today's Wall Street Journal has an excellent section on Technology Innovation . Included in the section is Information Found - And Sha...
MarketingHeadhunter.com extols the advice of Dr. Gary Witt's landmark publication 101 Ways to Improve your Business Web Site . Calling ...
You've probably seen this video already, since it's one of the most popular videos on YouTube (currently ranked at #16 with over 5.5...
David Meerman Scott has a couple of interesting posts on Web Ink Now: In the old days, marketing simply meant advertising : Advertising ...