Scott Monty

Scott Monty
 


This is a bite-sized portion of The Full Monty, the weekly publication from Brain+Trust Partners  that exposes you to virtually everything you need in business intelligence at the top of every week. If you'd like the entire publication, sign up for email updates to make sure you don't miss a thing. And please share this with your colleagues if you find it valuable.

This Week:

Reputation matters, and what drives reputation should drive you; more digital budgets ahead; Facebook and Google continue their duopoly; age discrimination in tech; solving for expensive online subscriptions; the challenges and decisions related to digital transformationTwitter is getting serious; marketers are skeptical of SnapchatUber's executive woes; Intel goes mobile; voice isn't all that; Pandora battles Spotify; who is rocking customer experience; a bad vibe about sensitive data; how drivers milked a company over a missing Oxford comma; and more in the broken bracket edition of The Full Monty. And don't forget to subscribe to The Full Monty podcast, and check out where Brain+Trust is speaking this week (final section below).


Industry

  • The 2017 ranking of the world's most reputable companies is out, from the Reputation Institute. The most important driver of corporate reputation by far is perception of quality, followed by have a positive influence on societybehave ethically, and be fair in the way it does business. And in case you were wondering, the top 5 companies are: RolexLEGOThe Walt Disney CompanyCanon, and Google.


More

For updates on platforms, collaborative / autonomous / AI, VR/AR, audio, content / influencer marketing, privacy / security, analytics / measurement / data, and further reading, please see The Full Monty for March 20, 2017.

And please don't forget to subscribe to The Full Monty:
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