Scott Monty

Scott Monty

Selfie shoes prank fools USA Today

April Fools' Day brings brand pranks, Amazon goes for service and buttons, the disparate use of smartphones by age, global social media ad spending for 2014, new features from Facebook, Twitter gets into the curation game, Tumblr hires a CMO, the AP bans "ridesharing," Airbnb moves into Cuba, the types of staff you need on a content team, NPR's podcasting strategy, the legal ramifications of livestreaming, the single common trait of good leaders and more, it's This Week in Digital.

A roundup of relevant links affecting our industry.

Each week, we compose a newsletter that includes a series of links about current events and trends in the worlds of technology, business, digital communications and marketing in order to keep leaders up to date on changes, newsworthy items and content that might be useful in your job. Please subscribe - either to our full feed or just to this newsletter to keep up to date on developments.

Note: we'll be off this week; if you’re on Flipboard, you can get some links by subscribing to the This Week in Digital Magazine.

News items are in regular text; additional commentary has been added in italics.



Collaborative Economy 


Have you got your ticket yet for Content Marketing World 2015 in September? Thousands attend this signature event for the content marketing industry - you can register here.

[Disclosure: affiliate link]


Metrics / Measurement / Data

Privacy / Security / Legal

When You Have the Time: Essential Watching / Listening / Reading 

Image credit: YouTube (Miz Mooz)