Scott Monty

Scott Monty
 

How to Use Social Media at a Trade Show How to Use Social Media at a Trade Show

You’ve reserved a prominent location, prepared your booth, and trained your sales team. Now what? Preparing for a trade show isn’t easy...

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This Week in Digital – 11/6/2013 This Week in Digital – 11/6/2013

Twitter's IPO pricing, Instagram's first ad, the growth of Google+, who owns the Internet, the company hot on the tail of Facebook,...

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PR Advice From A Former VentureBeat Writer PR Advice From A Former VentureBeat Writer

[ Guest post from Conrad Egusa - Ed. ] To begin, many thanks to Scott for the opportunity to guest write this article. Today, PR f...

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This Week in Digital – 10/23/2013 This Week in Digital – 10/23/2013

Budgets shift to video, the top 10 apps worldwide, the common thread between US and Chinese consumers, Brazilian mobile habits, Facebook vi...

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This Week in Digital – 10/16/2013 This Week in Digital – 10/16/2013

An 800% increase in social media use, the mystery of high cable bills is solved, Twitter goes heavy into television, privacy changes for Fa...

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This Week in Digital – 10/2/2013 This Week in Digital – 10/2/2013

Facts about Twitter emerge from its S-1 filing, AdTrap may change the face of the Internet, Facebook and Cisco collaborate on free wifi wit...

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This Week in Digital – 9/25/2013 This Week in Digital – 9/25/2013

A significant percentage of Americans are not online - and of those who are, 20% are banned from using Facebook at work, Twitter makes some ...

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Context is King Context is King

In 1996, Bill Gates famously said, " Content is king ." To a large degree, he's still correct. In 2006, Shel Israel ...

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5 Ways to Combine Email and Social Media to Grow Your Business 5 Ways to Combine Email and Social Media to Grow Your Business

Guest post by  @MattLBrennan Even in 2013, email is still very much alive . A well-built email list can often be a business’s most enga...

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This Week in Digital – 9/18/2013 This Week in Digital – 9/18/2013

Anger spreads farther than joy, manufacturing companies get social, CEOs are more interested in digital, why Twitter's MoPub acquisitio...

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The Incipience of Viral Videos The Incipience of Viral Videos

Norwegian comedy duo Ylvis has taken the world by storm over the past fortnight with its video The Fox . With an electro-thumping beat b...

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This Week in Digital – 9/11/2013 This Week in Digital – 9/11/2013

Key digital trends for 2013, the Twitter IPO, Instagram is getting ads, tweeting rumors in China could land you in jail, smartphone statist...

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This Week in Digital – 9/4/2013 This Week in Digital – 9/4/2013

The future of advertising on TV and video is in peril, Canadians love a good deal, Google+ is more popular than Twitter globally, Facebook ...

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This Week in Digital – 8/28/2013 This Week in Digital – 8/28/2013

Mobile ad spending takes off, Facebook grabs a decent share of it, the first short film shot only on Vine, Twitter acquires Trendrr for soc...

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This Week in Digital – 8/21/2013 This Week in Digital – 8/21/2013

Vine grows like a weed, LinkedIn is lowering its age requirement, Facebook's big announcement plus strong ad performance for Q2, how WP...

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"I'd like to add you to my professional network." "I'd like to add you to my professional network."

- [LinkedIn invitation likely to be deleted] If you send me an invitation to connect on LinkedIn and you don't take the time to per...

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This Week in Digital – 8/14/2013 This Week in Digital – 8/14/2013

Android is better, big data in Asia, the merging of HR and marketing, Canadian women like to talk about brands, Fortune 500 CEOs are scared ...

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This Week in Digital – 8/7/2013 This Week in Digital – 8/7/2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outl...

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This Week in Digital – 7/31/2013 This Week in Digital – 7/31/2013

The secrets of success to building a digital newsroom, the secrets of bureaucracy-free content marketing, Sina Weibo was slow to evolve...

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This Week in Digital – 7/24/2013 This Week in Digital – 7/24/2013

Facebook’s Q2 earnings show mobile growth, U.S. customers love to complain on Twitter, Flipboard makes users’ magazines available on the W...

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This Week in Digital – 7/17/2013 This Week in Digital – 7/17/2013

How to turn customers into advocates, a surprising number of people won’t take action based on TV ads, the progress of social business, We...

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This Week in Digital – 7/10/2013 This Week in Digital – 7/10/2013

LinkedIn poised to serve as a global economic graph, what causes customers to recommend brands, Vine withers in the face of Instagram vide...

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What Does It Mean to Reboot Your Life? What Does It Mean to Reboot Your Life?

It's not a typical question. But then again, Mitch Joel isn't your typical author. I've had the pleasure of knowing Mitch for...

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This Week in Digital – 6/26/2013 This Week in Digital – 6/26/2013

A roundup of relevant links affecting our industry. Each week, I compose a newsletter for our team that includes a series of links about...

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This Week in Digital – 6/19/2013 This Week in Digital – 6/19/2013

A roundup of relevant links affecting our industry. Each week, I compose a newsletter for our team that includes a series of links about...

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This Week in Digital – 6/12/2013 This Week in Digital – 6/12/2013

A roundup of relevant links affecting our industry. Each week, I compose a newsletter for our team that includes a series of links about...

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The Last Thing the World Needs The Last Thing the World Needs

UPDATE : Gary has been in touch with me. Please see below for a clarification. Not sure if you caught the news today that the very ta...

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This Week in Digital – 6/5/2013 This Week in Digital – 6/5/2013

A roundup of relevant links affecting our industry. Each week, I compose a newsletter for our team that includes a series of links about ...

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Foursquare - HBO Tie-Up is Brilliant Foursquare - HBO Tie-Up is Brilliant

#GameofCones is coming. And our prediction is that it's going to be huge. Already a pop culture phenomenon, HBO's Game of Throne...

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This Week in Digital – 5/29/2013 This Week in Digital – 5/29/2013

A roundup of relevant links affecting our industry. Each week, I compose a newsletter that includes a series of links about current even...

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When Word of Mouth Fails When Word of Mouth Fails

Sometimes, word of mouth doesn't work. As much as personal testimony, first-person persuasion and even hands-on demonstration of pro...

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This Week in Digital – 5/22/2013 This Week in Digital – 5/22/2013

A roundup of relevant links affecting our industry. Each week, I compose a newsletter that includes a series of links about current ev...

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This Week in Digital – 5/15/2013 This Week in Digital – 5/15/2013

A roundup of relevant links affecting our industry. Each week, I compose a newsletter that includes a series of links about current ev...

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This Week in Digital – 5/8/2013 This Week in Digital – 5/8/2013

A roundup of relevant links affecting our industry. Each week, I compose a newsletter that includes a series of links about current event...

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Must-Not-See TV Must-Not-See TV

It wasn't all that long ago that we viewed TV by appointment. NBC's "Must-See TV" lineup of Thursday nights included le...

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This Week in Digital – 5/1/2013 This Week in Digital – 5/1/2013

A roundup of relevant links affecting our industry. Each week, I compose a newsletter that includes a series of links about current eve...

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This Week in Digital – 4/24/2013 This Week in Digital – 4/24/2013

A roundup of relevant links affecting our industry. Each week, I compose a newsletter that includes a series of links about current event...

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This Week in Digital – 4/17/2013 This Week in Digital – 4/17/2013

A roundup of relevant links affecting our industry. Each week at Ford, I compose a newsletter that includes a series of links about curre...

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Restoring Faith in Humanity - Together Restoring Faith in Humanity - Together

Watching the events unfold in Boston yesterday was horrific. As a former resident of the city - and as one who had previously voluntee...

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Taking a Peek at Twitter Analytics Taking a Peek at Twitter Analytics

I received an email recently that contained an analysis of a high-profile Silicon Valley executive’s Twitter followers, as performed by Pee...

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This Week in Digital – 4/10/2013 This Week in Digital – 4/10/2013

A roundup of relevant links affecting our industry. Each week, I compose a newsletter that includes a series of links about current even...

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This Week in Digital – 4/3/2013 This Week in Digital – 4/3/2013

A roundup of relevant links affecting our industry. Each week at Ford, I compose a newsletter that includes a series of links about curre...

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It's Time to Stop Thinking Like Marketers It's Time to Stop Thinking Like Marketers

What is it going to take to realize there's a better way to do things? It strikes me as odd that we've taken the old style of mas...

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7 Ways the Sharpest Brands Are Using Videos to Engage Customers 7 Ways the Sharpest Brands Are Using Videos to Engage Customers

The following is a guest post. As brands worldwide realize how to use video for business, the focus has shifted from integrating video t...

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This Week in Digital - 3/26/2013 This Week in Digital - 3/26/2013

A roundup of relevant links affecting our industry. Each week at Ford, I compose a newsletter that includes a series of links about curr...

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This Week in Digital - 3/19/2013 This Week in Digital - 3/19/2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology,...

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This Week in Digital  - 3/13/13 This Week in Digital - 3/13/13

Each week at Ford, I assemble a newsletter from all of our regional social media teams on projects they're working on, significant pr...

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Time for Real Introspection on Real Time Marketing Time for Real Introspection on Real Time Marketing

Within the last few weeks, we've been treated to the birth of a new phrase that's leaving marketing pundits everywhere breathles...

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