The 1.0 Homage

June 14, 2010
Sometimes, it's helpful to return to a time when the world's information didn't move quite to fast, when we had more time to think without the need to check more than a handful of email accounts & social networks, and before we were drinking from a firehose of information. That's one reason I carry 3x5 index cards and a jotter and keep fountain pens on my desk.

It's somewhat of an homage to my 1.0 self that requires me to put away the laptop and focus on what's in front of me without pop-ups, notifications or other interruptions. Plus, it's undeniably useful and accessible. It's always with me, it never crashes, and the flight attendants don't make me put it away when the plane is taking off lr landing. ;-)

Imagine my surprise and delight when I discovered this USB typewriter that can connect to your iPad (via Mashable):



If you're using an RSS reader, you may need to click through for the video.

You can check out more about the USB Typewriter here.

I'm reminded of Leroy Anderson's famous tune "The Typewriter," written for the Boston Pops:



Try performing that with an iPad!

Sometimes, 1.0 can bring added benefits. Try slowing down from time to time, in whatever manner suits you. And if you're in the market for a jotter, you can get your own here:

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Posted by Scott Monty at 9:56 AM
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About Scott

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He has been called "an unstoppable force of nature," "the best corporate social media lead on the planet," and Alan Mulally, the CEO of Ford Motor Company, called him "a visionary."

Currently on the staff of corporate communications in Ford Motor Company, Scott heads up the social media function and holds the title Global Digital & Multimedia Communications Manager. He is a strategic advisor on all social media activities across the company, from blogger relations to marketing support, customer service to internal communications and more, as social media is being integrated into many facets of Ford business.


Prior to joining Ford, Scott served as Consigliere for crayon and spent a number of years with PJA Advertising + Marketing, a boutique BtoB agency specializing in health sciences & high tech.

In addition to his consulting and agency background, Scott is an active blogger and podcaster. He writes about the intersection of advertising, marketing and PR at The Social Media Marketing Blog and also writes The Baker Street Blog, a literary undertaking. Scott has been featured in hundreds of news and business publications in print and on the web, in nearly twenty books, and on a variety of broadcast media, including NPR, CNN and Fox Business News. Scott is a recognized thought leader in the social media industry and frequently speaks at industry events.

Scott received his Master's in Medical Science from Boston University's School of Medicine concurrently with his MBA from BU's Graduate School of Management. He lives in the greater Detroit area with his wife and two young sons, golfs all too infrequently, and has a hidden talent for voice over work.

Oh, and one last little-known fact: Scott coined the Oxford Dictionary of English-accepted term "tweetup."

You may download a headshot here, courtesy of Rosh Sillars; a PDF version of Scott's bio is here .


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Keynote at IAB Conecta - closeup

Scott speaks on social media at events, seminars and conferences around the world. His topic generally focuses on corporate use of social media, becoming an online spokesperson, and specifically on the progress that Ford has made in the recent past. If you're interested in booking Scott to speak at your event, please click here to submit a speaking request for Ford-related purposes or email me at speaking [AT] this site's URL (if you know what I mean) to send a general email request.. Scott's bio and headshot can be found in the "About Scott" tab above.

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Who is Scott Monty?

Hi, I'm Scott. I'm the head of social media for Ford Motor Company. This is my personal blog, where I share my perspectives on social media - the convergence of marketing, advertising and PR on the Web - for marketers, agencies, the enterprise and the individual. This blog contains my personal views. Bio available here.

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