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Tuesday, September 23, 2008

Opportunity Knocks

Are you ready to open the door? If so, have I got an offer for you.

It's been about 9 weeks since I joined the team at Ford Motor Company, and what a ride it's been. I'm working with an amazing team of people in Communications; I get to tap into the strategic and creative brains at Social Media Group; I interact with teams from IT, Marketing, Product Development, Customer Service, and many others; and I'm responsible for leading the company forward in digital communications.

Does this sound like something you'd like to be involved in? Then come work for me.

I've got an opening for a Digital Communications Manager on my team, and you'd be my right-hand person. You'd be responsible for:
  • Overseeing online publishing staff responsible for content on media, public affairs and employee communications sites.
  • Managing Corporate Communications Team Connect web site including wikis, blogs and share documents.
  • Actively managing the capital project to redesign key media and employee websites to ensure on-time and on-budget delivery with content that reflects forward thinking social media applications, tools and practices.
  • Providing strategic thinking and support around Ford's social media efforts that extends to all areas of the company, coupled with creative solutions that will put the company on the cutting edge of digital communications.
  • Implementing tactics that flow from the social media strategy, coordinating efforts of our external agency and staff members, including the development of a blogger relations program.
  • Managing and mentoring staff, and managing vendor relationships including financial responsibilities.
If you've got about 8-10 years of business experience, you know your way around the social media space, and can handle project management (preferably experienced managing IT projects), then this may be the right fit for you.

You can check out the full job description and submit your resume on the Ford Careers website. If you have any questions, feel free to be in touch.

P.S. I know there's going to be a lot of "I'm not moving to Detroit." Well, I thought that when I was first approached by Ford. There's obviously a lot going on here and a lot that impressed me to make me leave Boston.

Photo credit: Scott Ginsburg

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Posted by Scott Monty at 11:30 PM
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About Scott

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The best way to describe Scott is "Renaissance Man." Friends and colleagues that know Scott from one facet of his life are very frequently surprised to learn of his interests and talents in other areas.

Scott is a marketing and communications professional focused on the digital industry — specifically on social media. His career spans a number of industries such as healthcare, pharma, biotech, travel, automotive, tech, and communications, and includes a wide range of clients, from start-ups to Fortune 500 companies.

Currently on the staff of corporate communications in Ford Motor Company, Scott heads up the social media function and holds the title Global Digital & Multimedia Communications Manager. He is a strategic advisor on all social media activities across the company, from blogger relations to marketing support, customer service to internal communications and more, as social media is being integrated into many facets of Ford business.


Prior to joining Ford, Scott served as Consigliere for crayon and spent a number of years with PJA Advertising + Marketing, a boutique BtoB agency specializing in health sciences & high tech.

In addition to his consulting and agency background, Scott is an active blogger and podcaster. He writes about the intersection of advertising, marketing and PR at The Social Media Marketing Blog and also writes The Baker Street Blog, a literary undertaking. Scott has been featured in numerous news and business publications, on a variety of podcasts, and on national television. Scott is a recognized thought leader in the social media industry and frequently speaks at industry events.

Scott received his Master's in Medical Science from Boston University's School of Medicine concurrently with his MBA from BU's Graduate School of Management. He lives in the greater Detroit area with his wife and two young sons, golfs all too infrequently, and has a hidden talent for voice over work.

Oh, and one last little-known fact: Scott coined the term "tweetup."

You may download a headshot here, courtesy of C.C. Chapman and a PDF version of Scott's bio here.


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Speaking Events

Scott speaks on social media at events, seminars and conferences around the world. His topic generally focuses on corporate use of social media, becoming an online spokesperson, and specifically on the progress that Ford has made in the recent past. If you're interested in booking Scott to speak at your event, please send an email to speaking [AT] scottmonty [DOT] com. Scott's bio and headshot can be found in the "About Scott" tab above.

Here are some of Scott's events from Upcoming.org:


135px Direct Marketing Association International conference, Oct. 18-22, 2009

PRWeek Next Conference: Leadership from Social Media to the C-Suite, Nov. 11, 2009

The Performance Theatre, Nov. 12, 2009

Womma Summit, Nov. 19, 2009





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MIMA Summit

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Who is Scott Monty?

Hi, I'm Scott. I'm the head of social media for Ford Motor Company. This is my personal blog, where I share my perspectives on social media - the convergence of marketing, advertising and PR on the Web - for marketers, agencies, the enterprise and the individual. This blog contains my personal views.

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