Tuesday, April 01, 2008

I'm No Edward R. Murrow, but...

Evidently I was good enough for Rohit Bhargava to select my interview as one of his top 12 interviews for the Personality Not Included book release project.

Out of the nearly 60 interviews, he selected the top 12 based on the following qualities: creativity, originality, depth and relevance. If you haven't had the time to read my interview with Rohit, here are the questions that I asked him:

Why a book? Why now? After all, the lightning speed with which our industry is evolving would seem to preclude anything with a 8-month lead time.
What would you say to someone who requested, "Teach me to be authentic." (That's not a joke. Someone asked me that once.)
Who designed the dust jacket, and why is the one on your blog & Facebook group different from the one on Amazon? Which is the "real" version?
When you think about yourself, what do you consider yourself first: author? speaker? marketer? guru? blogger? something else? Why?
American Idol: which are you - Simon, Randy or Paula?

And if you'd like to see how he responded, the entire interview is here.

Now, here's where I could use your help: if you could vote for my interview (or, in all fairness for the one you really like the most), I'd really appreciate it. You can vote here AND here (if you go to both links, you can vote for me twice!).

Labels: books, innovation, Rohit Bhargava

Posted by Scott Monty at 1:36 PM

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About Scott

The best way to describe Scott is "Renaissance Man." Friends and colleagues that know Scott from one facet of his life are very frequently surprised to learn of his interests and talents in other areas.

Scott is a marketing and communications professional focused on the digital industry — specifically on social media. His career spans a number of industries such as healthcare, pharma, biotech, travel, automotive, tech, and communications, and includes a wide range of clients, from start-ups to Fortune 500 companies.

Currently on the staff of corporate communications in Ford Motor Company, Scott heads up the social media function and holds the title Global Digital & Multimedia Communications Manager. He is a strategic advisor on all social media activities across the company, from blogger relations to marketing support, customer service to internal communications and more, as social media is being integrated into many facets of Ford business.

Prior to joining Ford, Scott served as Consigliere for crayon and spent a number of years with PJA Advertising + Marketing, a boutique BtoB agency specializing in health sciences & high tech.

In addition to his consulting and agency background, Scott is an active blogger and podcaster. He writes about the intersection of advertising, marketing and PR at The Social Media Marketing Blog and also writes The Baker Street Blog, a literary undertaking. Scott has been featured in numerous news and business publications, on a variety of podcasts, and on national television. Scott is a recognized thought leader in the social media industry and frequently speaks at industry events.

Scott received his Master's in Medical Science from Boston University's School of Medicine concurrently with his MBA from BU's Graduate School of Management. He lives in the greater Detroit area with his wife and two young sons, golfs all too infrequently, and has a hidden talent for voice over work.

Oh, and one last little-known fact: Scott coined the term "tweetup."

You may download a headshot here, courtesy of C.C. Chapman and a PDF version of Scott's bio here.

Disclosures/Relationships

Scott is on the Advisory board of SavvyAuntie
Scott is on the Advisory board of Business Smart Tools
Scott is a judge for the SAMMY Awards
Scott is on the judging panel for The Hive Awards
Named one of iMedia's 25 Top Internet Marketing Leaders & Innovators
This blog's content is also syndicated on Social Media Today
Plaid occasionally does web work for me and designed this site
No animals were harmed in the making of this blog.

Speaking Events

Scott speaks on social media at events, seminars and conferences around the world. His topic generally focuses on corporate use of social media, and specifically on the progress that Ford has made in the recent past. If you're interested in booking Scott to speak at your event, please send an email to speaking [AT] scottmonty [DOT] com. Scott's bio and headshot can be found here.

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