Scott Monty

 

The Grey Poupon Passes The Grey Poupon Passes

In a nod to the recent death of screen and stage star Ian Richardson , I'd like to share this gem from Lowe & Partners , done in the...

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When Should a CEO Blog? When Should a CEO Blog?

Notable CEO bloggers Jonathan Schwartz and Bill Marriott "get it." Their posts are personal, timely and tied to company events. ...

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The Media You Take Is Equal to the Media You Make The Media You Take Is Equal to the Media You Make

With apologies to Sir Paul McCartney, a recent Wall Street Journal article Yale on $0 a Day (subscr...

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For Us, By Us - Friday Fun Video For Us, By Us - Friday Fun Video

I recently came across a short film called Truth in Advertising , which is a major rip on the way marketing campaigns are developed. Everyon...

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Your Brand Will Get Tarnished if You Don't Watch Out Your Brand Will Get Tarnished if You Don't Watch Out

I recently mentioned a case of brand hijacking via social media. While that episode marked the use of bloggers defaming a company's imag...

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Five Questions Five Questions

It looks like I've been tagged for the 5 questions meme by the good folks over at The SEM Zone . I've got to say that I've foll...

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Truth and Consequences in Social Media Truth and Consequences in Social Media

As social media becomes ever more prevalent, it's clear that some thought should be applied in a...

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Getting Personal with the SMNR Getting Personal with the SMNR

Over the last year, the blogosphere has been abuzz with the evolution of the Social Media News Release first introduced by SHIFT Communica...

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